Use behavioural science techniques to better connect with donors, report advises
The report, Supercharging Your Digital Giving Experiences with Behavioural Science, has been launched to give charities tools to help them better engage…
behavioural insight
-
-
Stop listening to your supporters
They’re just trying to rationalise. (Tell you rational-lies!) Fundraising consultant Bernard Ross gets serious in part two of this #BlogOff,…
-
10 things fundraisers could learn from Star Wars
“A long time ago, in a charity not so far away…”With the new Star Wars movie tantalisingly close and excitement…
-
Does fundraising need an ethics committee?
Opening Instinctiv’s Science of Response conference last week, the company’s managing partner Emily Gore quoted one director of fundraising as…
-
People would leave more to charities in wills if ‘nudged’ to do so
Three times more Britons would leave a gift to charity in their wills if they were 'nudged' to do so…