christmas
-
-
The Montymania generated by the John Lewis Christmas advert presents an early gift for WWF UK
The Montymania surrounding John Lewis’ decision to cast Monty, an adorable but lonely CGI penguin, in its Christmas TV advert…
-
Store wars for a cause? Sainsbury’s, Waitrose and John Lewis add charity dimension to Christmas campaigns
This time last year, I reviewed retailer-charity partnerships suggesting that, inter alia, supermarkets should promote their charitable partnerships through their…
-
Santa Claus has a LinkedIn account and he works with the NSPCC
With such a global workload it is no surprise that Santa Claus is making the most of digital opportunities. For…