Blogs
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Marks and Spencer is a very customer-centred company. Does it let customers design their clothes?
Donor-centred or beneficiary-centred. There has been much debate. I have argued on Facebook with my good friend Ian MacQuillin. He…
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Why ‘thank you’ might be the most important thing you could say to supporters this Christmas
As is the case for so many fundraisers, we are well in the thick of Christmas campaign planning. We’re thinking…