A lively, one-of-its-kind compendium of the most imaginative new concepts, tested ideas and case histories of programmes and promotions that make money and win audiences for cultural organisations and projects of every kind.
Illustrated edition.
Cash in! Funding and Promoting the Arts
About this book
- Author Alvin H. Reiss
- EAN/UPC 0595089119
- Publication 21 March 2000
- Format Paperback
- Edition 1
- Publisher iUniverse
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